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Cubes Magazine

The Project Is Back

Hong Kong Indesign returns this year with The Project, a creative installation series where brands, products and spaces are presented in bold new ways.

BY Janice Seow

September 23rd, 2015

Top image: Kokuyo in partnership with PDM International – the larger-than-life sculpture represented the versatility of Kokuyo’s modular sofa unit, Brackets

The Project is always a highly anticipated feature at Indesign: The Event, where Exhibitors team up with the industry’s top creative talents to produce installations, visual displays and experiences that will showcase their brand, products and spaces in new and exciting ways.

Lamex in partnership with PSI Asia – a surreal landscape of strings reflected the unique rhythm of Hong Kong

At Hong Kong Indesign 2013, participants of The Project pulled out all the stops to create highly engaging works that revolved around the theme of ‘Rhythm’ (see our story here).

colourliving in partnership with Chris Chow Design Associates presented ‘art in living’ with large-scale illustrations

This year at Hong Kong Indesign 2015, visitors can expect the level of creativity to be taken up a few notches. The theme is ‘Remake’, so expect the unexpected as familiar brands and products are deconstructed and presented in new light

Haworth in partnership with M Moser created a kiosk of rhythm and music

JEB and Woven Image in partnership with Kplusk Associates – Woven Image’s EchoPanel screens were fitted with bells for a musical twist

Pre-registration for Hong Kong Indesign is now open, so sign up for free today to skip the queue!

For more on Hong Kong Indesign, visit, and sign up for the enewsletter to receive regular programme updates.